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Business Review

Touring Caravan Park 

CLIENT CONTEXT

A touring caravan park was looking for a business review to help identify it’s strengths & weaknesses. The client wanted to understand how their current running of the park was viewed by it’s customers. The remit also asked us for areas to improve revenue & facilities at the park.

     DAVORA SOLUTION

     Davora carried out a nut & bolt review of the running of the park & implemented a customer      feedback system for clients using the park.      Based on our findings the client was able to make fact-based, customer-driven      decisions.  The client implemented site reviews & feedback. A new marketing strategy      including a new web site, with an online booking/reservation system.           A park manager was employed which resulted in a much improved customer experience      (meet/greet) & maintenance of the park.     Toilet/shower facilities were upgraded & a new toilet/shower block was constructed together      with additional lighting.      An additional benefit of the investment & improvements made resulted in year round opening      improving revenue by 20%.
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